Get ready to see more Instagram logos showing up in TikTok clips. Instagram has today announced that all users can now download publicly posted Reels in the app, after initially rolling out the option to U.S. users back in June. As you can see in these example screens, you’ll now see a new “Download” option […]
Facebook referral traffic is tanking, but you know what’s doing really well? Reels continue to be the key focus for both Facebook and Instagram, with Meta’s increasingly relevant AI-recommended Reels in-stream helping to get the growth of both apps back on track. Indeed, Instagram chief Adam Mosseri recently noted that Reels now account for 50% […]
We don’t just do social media experiments to kill time over here at Hootsuite HQ: we do them to serve the people. So when one of our readers asks us to figure out how many hashtags to use for Reels, we get to work. Reels continue to be one of Instagram’s top-performing formats… but there’s […]
When it comes to curating a cohesive brand and an aesthetic Instagram feed, templates are a marketer/creator/business owner’s best friend. Because, let’s be honest: who has a brilliant designer or video editor on hand to expertly craft every single post, Story, or Reel you need to grow on Instagram? Here at Buffer, we’re a small […]
With 2.9 billion active users, Facebook is the most popular social network of them all – and short-form video is the hottest content format on the block. So a Reels feature was an inevitable addition. As a creator or a brand, diving into Facebook Reels could be a game-changer, getting a fresh set of eyes […]
Instagram will now enable you to add song lyrics to Reels, as you already can in Stories, which will provide another music engagement option in the app. As you can see in this example, now, when you add a music clip to your Reel, you’ll be able to select the lyrics option, which will present […]
One of the most exciting things about creating content for social media (aside from, you know, connecting with your audience, creating a community, building your brand, and all that good stuff)? That’s right — making money from that content. If you’re already making Instagram Reels, there are many ways your videos can help you earn […]
Instagram’s adding another engagement option, with polls in comments now in testing with selected users. As you can see in this example, the new option will enable users to add interactive polls within the comment streams on both feed posts and Reels clips (you can already run polls in Stories and DMs). Instagram’s been testing […]
Meta’s facing new backlash from short-form video creators after its latest payment notifications for its Music Revenue Sharing program, which enables video creators to earn a share of in-stream ad revenue from their Reels on Facebook that contain licensed music, informed them of huge pending payout amounts, in error, which Meta has since been forced […]
The hills are alive with the sound of Instagram Reels audio. Reels are an essential component of mastering the art of Instagram in 2023, and audio is half of the equation (the other half, of course, is video). Read on for advice and strategies for awesome Instagram Reels audio, plus answers to frequently asked questions […]