When email marketing meets automation, you can create funnels that generate huge sales and profits while you sleep. Or so you’ve heard. The reality of automated emails is a bit trickier than it seems at first. When email funnels work, they’re powerful. The case studies are everywhere. Automation is the latest craze. But there are […]
There are a plethora of marketing automation software solutions to choose from, making it hard to know which will best suit your business needs. Aimed specifically at nonprofits, this article will explore the best marketing automation software for nonprofits and equip you with the knowledge to effectively manage your organization’s marketing efforts. Whether you’re seeking […]
Email marketing is a highly effective way to generate leads and nurture prospects into customers. In fact, Nielsen’s Annual Marketing 2023 Report states that 50% of marketers perceive email as a highly effective channel. With the right tools and strategies, email marketing automation can help take your business to the next level. According to Mailmodo’s […]
ActiveCampaign’s automation builder is an incredibly powerful tool for automating your marketing and sales processes. It allows you to create a series of actions and triggers that are customizable to fit your business needs. However, you may need to skip a wait step in an automation. Let’s look at what skipping a wait step does […]
Data is the fuel that drives sales success, and with Sales Engagement Automation, you gain access to a wealth of valuable data and analytics for your automated 1:1 email communications. Our platform provides detailed reporting that offers deep insights into prospect interactions, email open rates, click-through rates, reply and bounce rates. Let data guide your […]
As your business grows, you may find sensitive information that needs to be protected within your automations. ActiveCampaign’s Automation Permissions feature allows you to limit access to certain user groups and control who can view or edit your automations. Let’s walk you through the steps to update group permissions for your automations! Step 1: Access […]
In the dynamic landscape of 2023, there is a plethora of remarkable choices available for B2C marketing automation software. This article is a comprehensive guide, delving into the top options and providing valuable insights to boost productivity. Discover the cutting-edge solutions that can streamline your marketing efforts and empower you to engage effectively with your […]
What is customer experience automation software? Customer experience automation software aims to streamline and enhance the way businesses interact with their customers. It leverages advanced automation techniques and artificial intelligence to automate and optimize various customer-related processes, ultimately leading to improved customer satisfaction and increased operational efficiency. This software employs a range of functionalities to […]
Businesses of all sizes can now use print mailing automation to expand their sales and loyalty tools ActiveCampaign, the leader in marketing automation, email marketing and CRM, is enabling growing businesses to send letters and postcards automatically and in a highly customized manner through its new integration with Deutsche Post. This fully automated process saves […]
Eager to get started with email automation but don’t know where to start? You’re not alone. That’s why we’ve provided some real-life email automation examples to get your brain juices flowing. Email automation is a hot marketing tool that’s proven to boost user experience, sales, lead generation, and more. But you may be thinking, “How […]