As Threads continues to gain momentum, especially among journalists, a next key step will be the development of an API, which will then enable direct publishing to Threads, as well as scheduling, third-party analytics and more. And the Threads team is working on this, with Instagram chief Adam Mosseri recently noting that they’re building a […]
Creating ebooks, whitepapers, infographics, and other resourceful content pieces has been a staple for marketers over the years. These assets are indispensable for generating leads, educating the audience, and achieving various KPIs. However, it has been a while since people started dividing their attention among the massive amount of content available in various formats. That’s […]
Opinions expressed by Entrepreneur contributors are their own. I talk to entrepreneurs all the time with a shiny new product or service and big marketing plans. Since I own a marketing agency, they’re probably not expecting to hear what I have to tell them: They don’t need my agency yet. In fact, they might not […]
After testing it with selected partners over the past few months, X has now officially launched its new job listings element in beta, with any Verified Organization on the app now able to add job listings to their profile. As you can see in this example, now, businesses with a gold checkmark can add an […]
Home Business Magazine Online Imagine a perfectly warm summer day on the beach with all your closest friends. You have an ice-cold canned beverage in your hand, you’re watching some of your favorite artists performing live while standing in the soft and warm sand, all while ocean waves crash on the shore next to you. […]
Opinions expressed by Entrepreneur contributors are their own. over the past decade, selling franchises has become an extremely competitive business, and any advantage that one brand can develop, cultivate and deploy can make or break annual sales goals. Now more than ever, video marketing and production is beginning to fill that void. According to an […]
Every marketer knows that finding new customers today is a multi-step process. It requires several touchpoints and channels, each an opportunity to connect and interact with potential audiences, warming them up until the point of conversion. In fact, the average customer journey from awareness to relevance has no less than 12 touch points. The customer […]
while the Messenger bot revolution Never took hold like Meta might have hoped, bots are still widely used, in a range of contexts, with many brands now implementing responder bots in messaging apps to streamline their customer connection process. And this could help further bot use. Today, Meta has released BlenderBot 3an advanced bot responder […]
Meta is facing another antitrust investigation in the US, with the FTC today Access granted to file its lawsuit against the company over its Instagram and WhatsApp acquisitions, which the FTC said were specifically aimed at eliminating competition in the marketplace. Which, in some ways, likely they were, but at the same time, there are […]