Opinions expressed by Entrepreneur contributors are their own. One of the biggest challenges businesses face is protecting their online reputation. Now that virtually everyone can access the internet from the convenience of their mobile device, many consumers use online reviews to share their experiences or inform their purchasing decisions. As such, many businesses are looking […]
Opinions expressed by Entrepreneur contributors are their own. Protecting your online reputation means more now than ever before. Roughly 94% of customers claim that a negative review has convinced them not to purchase from a brand. This indicates that “bad” comments can be problematic for business owners, but there are ways to approach them and […]
With billions of emails being sent globally every day, competition for the inbox is more aggressive than ever. According to Validity, 1 in 6 messages sent never reach the inbox. As mailbox providers get more secure and sophisticated — consider Google’s machine learning and rule-based algorithms, for example — domain reputation is now more important […]
Your email sender reputation reflects your company’s professional reputation. If customers find you easy to work with, you’ll succeed and build a good name for yourself. However, if you cause problems for them, you’ll likely ruin your credibility and, ultimately, your business. The same is true for your sender reputation, which is based on your […]
Jeff Bezos is credited with saying “Your brand is what people say about you when you’re not in the room.” In the age of social media visibility and virality, what people say about you can speed its way to millions of people. Or at least be visible to your next potential customer. And that’s why […]
In part one, we spoke about who Sam Michelson is and his business development techniques. In part two, we dove into CRM software and how they use it, including looking at a new piece of software for partner management. Then in part threewe go into pricing your services, and in part four, we talk about […]
In part one, we spoke about who Sam Michelson is and his business development techniques. In part two, we dove into CRM software and how they use it, including looking at a new piece of software for partner management. Then in part threewe go into pricing your services, and in part four, we talk about […]
In part one, we spoke about who Sam Michelson is and his business development techniques. In part two, we dove into CRM software and how they use it, including looking at a new piece of software for partner management. Then in part threewe go into pricing your services, and in part four, we talk about […]
Reputation management is a key consideration in digital marketing, especially in the age of social media, where everyone can share their opinion with the world, at any time. At the least, you need to be aware of what’s being said, and how that could be impacting your marketing performance and reach. To do this effectively, […]
Many factors influence email deliverability, including improving sender authenticationkeeping clean email listssending wanted content, having a good sending reputation, and much more. Your sending reputation is how internet service providers (ISPs) identify you as a legitimate sender. So every time you send an email campaign, ISPs collect valuable data that says whether you follow proper […]