Category Archives: Email Marketing

Extension to SMS (for individuals who do not code like me)

We know email is essential. With 84% of consumers telling us that they would like to receive corporate communications in their inbox, this is at the heart of customer communications and shows no signs of diminishing in importance. However, we also know that customers expect to interact with companies through more than just email. As […]

How we created a distant first office with a Slack reorg

This post was contributed by Julia Anderson, Tech and Product Program Manager. In the wake of the sudden switch to full remote work, the ActiveCampaign hiring only increased. A whopping third of ActiveCampaign’s current employees started working remotely between 2020 and 2021. That growth included 186 employees in Ireland, Brazil and Australia. Our workspaces and […]

A spike in Spamhaus lists: that occurred

On June 7th at 6:00 a.m. PST, Twilio SendGrid’s automated systems alerted us to a significant increase in Spamhaus entries. Spamhaus is the best known and most powerful email blocklist provider in the email industry. A Spamhaus entry usually occurs when Spamhaus detects a significant amount of unsolicited email from an IP address and then […]

How wonsulting helps underdogs discover their dream job

Wonsulting was founded in 2019 with a mission to “Turn Underdogs Into Winners”: To help hundreds of thousands who come from non-target schools / non-traditional backgrounds to bring them into their dream careers. So far, they have helped tens of thousands of candidates get offers from top companies like Google, Facebook, Deloitte, Goldman Sachs, and […]

Is BYOIP Proper for Your Electronic mail Program?

What is BYOIP? BYOIP, which stands for Bring Your Own IP, is a method that allows you to send email through Twilio SendGrid or other third-party email service providers using IP addresses that originally existed on your network. The advantage of BYOIP is that you can Twilio SendGrid’s scalable email infrastructure when delivering via your […]

How wonsulting helps underdogs discover their dream job

Wonsulting was founded in 2019 with a mission to “Turn Underdogs Into Winners”: To help hundreds of thousands who come from non-target schools / non-traditional backgrounds to bring them into their dream careers. So far, they have helped tens of thousands of candidates get offers from top companies like Google, Facebook, Deloitte, Goldman Sachs, and […]

put together for the adoption of BIMI. in Gmail

After a one-year pilot project by BIMI (Brand indicators for message identification), Gmail has officially announced that it will be rolling out general support for BIMI to drive the adoption of stronger sender authentication. BIMI is an industry standard that seeks to increase the widespread adoption of email authentication in the ecosystem while also providing […]

The key to buyer loyalty? Email and SMS

Email is usually one of the first channels companies use to communicate with their customers. It’s a reliable, effective, and secure way to share both transactional and marketing messages. But the average person only checks their personal email two hours a daywhich means they may miss out on your brand’s time sensitive offers and messages. […]

Convey automation to your most well-liked e-commerce platform and broaden your on-line retailer

Ecommerce automation is like hiring someone to optimize your online store. From reducing abandoned carts to speeding up order processing, you can get more customers and save time in the process. In an increasingly dense market, companies have to stand out from the competition when it comes to customer acquisition. ActiveCampaign’s automation-first approach creates 1: […]

16 Partaking Email Newsletter Templates: Free Obtain

Email newsletters are one of the most engaging tools in a marketer’s toolkit. Think about it. How many email newsletters do you receive daily, weekly, or monthly from the brands you follow? It’s a lot, right? Email newsletters are one of the most unique forms of marketing because your customers opt in willingly.  Your customers […]