Category Archives: Email Marketing

All the pieces Solopreneurs and SMBs Ought to Know in 2023

As the digital landscape in 2023 rapidly evolves, it’s increasingly crucial for solopreneurs and small-to-medium-sized businesses (SMBs) to take digital security seriously and protect their personal and financial information. Cyber threats are on the rise, with nearly 43% of cyber-attack targeting SMBs.  Furthermore, a staggering 60% of SMBs end up filing for bankruptcy within six […]

The 6 Greatest Customer Retention Software program for 2023

2023 is filled with incredible software solutions for improving customer retention and loyalty. With the ever-growing importance of establishing strong customer relationships, businesses will need to continue to communicate with customers in the most crucial stages of their customer journey. This guide will dive deeper into some of the top customer retention software for a […]

The 8 Finest Customer Service Software program for 2023

How often have you heard about the importance of “improving customer experience”? It sounds redundant and intuitive until you actually have to do it. Optimizing your customer service is crucial whether you’re a small business owner or a large enterprise. This article will provide an in-depth analysis of the best customer service software available in […]

Evolving Your Segmentation Expertise…A Look Forward

Segmentation is the act of grouping your contacts by either attribute or action. The purpose of segmentation is to bring more personalization into your marketing. Our segment builder is one functionality that truly sets ActiveCampaign apart. In other platforms, the segment builder lives in one place and can only be accessed there. But in ActiveCampaign, […]

11 greatest SaaS associate applications for digital businesses

As a digital agency owner, finding the right SaaS partner program can be a game-changer. Partnering with a top-notch provider not only expands your service offerings but also creates new opportunities to grow your business. However, with so many options out there, finding the right fit can get really overwhelming really fast.  Fear not, we’ve […]

Automating Your Email Marketing: Autoresponders vs. Automation

Do you want to automate your email marketing campaigns but aren’t sure which GetResponse tool you should use – Autoresponders or Marketing Automation? Then keep reading, and it’ll all be clear in just a few moments! Table Of Contents Autoresponders vs. marketing automation: quick summary In a hurry? Here’s a quick table that highlights the […]

Join ALL of your e-mail accounts to your CRM and by no means miss an e-mail once more

Connecting your email accounts to the ActiveCampaign CRM helps sales teams save time and stay organized by keeping all communication with your contacts in one convenient place. In addition to syncing emails to and from the primary contact on an Open deal, ActiveCampaign has expanded its email sync feature to include all contacts, even those […]

What’s new in Sales Automation: A sneak peek for 2023

Throughout 2023, we’ll be continuing to enhance the sales automation experience for our users. These updates will unlock even more automation use cases, saving your team time and streamlining your processes. In this blog post, we’re giving you a sneak peek at some of the new actions other triggers we have in store for the […]

Learn how to Launch A Product in 7 Straightforward Steps

ActiveCampaign guides you through the process with 20 free templates Whether it’s your inaugural product or the latest in your product line, you’ll always want to ensure your product launch goes off without a hitch. This involves working across multiple teams, including sales, marketing, product, and support. Even if you’re a solopreneur, you’ll still need […]

17 Omnichannel Advertising Tools for Your Advertising Campaigns

From social media to Google searches, there are many ways for shoppers to interact with your brand. So, you can’t just stick with a single platform. In fact, Twilio Segment found that 67% of buyers want to interact with a retail business on a variety of platforms. In other words, you have to maintain a […]