Email remains a great medium to build relationships with your prospects and existing customers. Yet many business-to-business (B2B) organizations get overwhelmed and fumble in their email marketing efforts. If you’re here, you might have questions like: How to integrate email marketing in your sales funnel and leverage it to drive lead generation efforts? Which is […]
So you spent a small pile of money on something you THOUGHT you wanted — only to realize later you could have gone without it. Congrats! You have buyer’s remorse. It’s not fun BUT there are ways to prevent it. We’ll show you how. What does buyer’s remorse mean? Buyer’s remorse is regretting spending money […]
Photo courtesy of Hudson County Cultural & Heritage Affairs Living in New Jersey means we get to live where other people come to play. Guidebooks are written and websites launched to help visitors navigate our state, breaking it down by “places to see” and “things to do,” tips and tricks all quite helpful to those who are here for the main attractions, sometimes even […]
The opinions of entrepreneurs’ contributors are their own. One of the most common pieces of advice in content marketing is to write as much “evergreen” content as possible. Evergreen content, as the name suggests, has the potential to remain relevant indefinitely. Just as evergreen trees stay lush even in winter, evergreen content stays relevant even […]
You can’t run a successful business without marketing it. And while in today’s constantly changing landscape there is no “right” way to market, there are ways that will be optimal for your industry. The trick is finding these tactics. Strategies that work for another industry may not necessarily work for yours and vice versa. Even […]
When you’re running a small business, every minute is valuable. You have a lot on your plate and only so many hours in a day to get it done. Most small businesses waste time by not automating. While 40% of large companies have automated processes in at least one business unit, only 25% of small […]
Wouldn’t it be great if you became a successful content marketer in your niche this year? In this blog post, you’ll learn the 10 essential skills you need to develop and hone to become a successful content marketer in 2020: strategic planning Research and data analysis Project management Video production and editing Copywriting skills Tell […]
In Part one with Dan Shure We’ve followed his previous advice on Google Core updates and what you can do to make your website better after a core update. In the second part we talk about using buyer guides in your SEO strategy. Buying guides for SEO content: Dan Shure has great success creating buyer […]
The opinions of entrepreneurs’ contributors are their own. Video marketing is the next big wave for digital marketers and small business owners. In 2020, 83% of the Marketer said video helped generate leads, while 80 percent said video directly helped drive sales. On the consumer side, more than half of shoppers use video while shopping […]
In 2020 the Biotech sector stood out compared to oil, real estate, but also the tech sector. With the vaccine race, the course of each industry now depends on what is happening in the biotech industry. the pandemic will come to an end at some point, but what is certain is that biotech stocks will […]