One thing is certain: Christmas 2021 will develop differently than any other. Ecommerce grew a staggering 32.5% in 2020, largely due to the impact of the pandemic. Experts predict it will grow another 11.3% in 2021, even as companies face challenges like labor shortages and delivery delays. Almost half of consumers If the choice is […]
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Strawberries are just one emerging crop indoor growers should consider. Photo by Mark Kroggel Finding your niche in the controlled-environment market can be challenging, but it’s also critical to your long-term success. There’s possibly no better example of this right now than in the greenhouse vegetable market, where a growing number of big companies are […]
Our customers are doers, creators and inventors from around the world – and they are also experts at creating incredible customer experiences. That is why we are presenting your products and services in the ActiveCampaign 2021 this year Guide to Christmas Giftswhere to find creative gifts for everyone on your list. We’ll feature some of […]
Here in the digital age, consumers are looking for something more than the typical one-way experience. They prefer having ongoing conversations with the brands they buy from. They like unique, stimulating content they can really engage with, as well. That’s where making a move to interactive content comes in. Traditional content marketing tactics attempt to […]
Opinions expressed by Entrepreneur contributors are their own. You want to start a business, but the thing that’s holding you back is the market niche you know you need to choose. And, honestly, this can be tricky: You could list all of your interests and passions and still come away feeling as if you haven’t hit […]
Our customers are manufacturers, creators, and inventors from around the world who provide products, services, and support to their customers to ensure the best possible customer experience. This year, many of these talented companies are listed in the ActiveCampaign 2021 Guide to Christmas Gifts, with unique gifts for everyone on your list. For the rest […]
TORONTO — Gabi Soares was working as a hair stylist and makeup artist when a client suggested they’d be able to make some money together by partnering on a beauty YouTube channel. The 35-year-old Waterloo, Ont.-based content creator took control of the planning and on-screen duties, while her client provided the lighting, production and search […]
TORONTO – Gabi Soares was working as a hair stylist and makeup artist when a client suggested they’d be able to make some money together by partnering on a beauty YouTube channel. The 35-year-old Waterloo, Ont.-based content creator took control of the planning and on-screen duties, while her client provided the lighting, production and search […]
Designs from the Louella fashion line. (© Louellashop.com) Women entrepreneurs in the United States are creating and running companies that produce modest fashion and dispel stereotypes about business and glamour in the process. Sales of modest clothing represent one of the fastest-growing segments of the global fashion industry and total an estimated $283 billion, according […]
Knowing your customer is the foundation for any successful business. Getty When starting a business, rule number one is to know who your customer is. Knowing your customer is the foundation for any successful venture because it will influence your content, marketing, product development—basically every aspect of the company. Yet, deciding on a niche isn’t […]