Data is the fuel that drives sales success, and with Sales Engagement Automation, you gain access to a wealth of valuable data and analytics for your automated 1:1 email communications. Our platform provides detailed reporting that offers deep insights into prospect interactions, email open rates, click-through rates, reply and bounce rates. Let data guide your […]
Are you looking to add a personalized touch to your emails? One way to do this is by creating a custom footer instead of using the default footer. Custom footers allow you to keep the footers in your emails consistent and personalized such as giving your customers the option to unsubscribe or manage their preferences […]
As your business grows, you may find sensitive information that needs to be protected within your automations. ActiveCampaign’s Automation Permissions feature allows you to limit access to certain user groups and control who can view or edit your automations. Let’s walk you through the steps to update group permissions for your automations! Step 1: Access […]
Today, there’s a myriad of client management software solutions available to you but it may be overwhelming to decide which will best suit your business goals. In this article, we’ll explore the options you have when selecting client management software to help you streamline your business operations, foster stronger customer relationships, and ultimately boost your […]
The 4th of July, also known as Independence Day, is one of the most important days in the US. The holiday celebrates the nation’s freedom through the famous large fireworks displays, live music, barbecues, and picnics. However, in the business world, it brings a whole other trend – Independence Day email campaigns. Businesses create and […]
In today’s digital landscape, businesses have a wide range of tools to choose from to streamline their sales processes and improve lead conversion. Whether you’re a small startup or a large enterprise, it can be difficult to know which will be the best choice for your business. This article will dive into an in-depth analysis […]
Marketo is a powerful marketing automation platform that provides many features and functionalities to streamline and automate your marketing efforts. While it excels in areas like lead management, email marketing, and campaign analytics, it might not always be the perfect fit for every business. Certain competitors might offer better solutions depending on your business’s specific […]
ClickFunnels is a popular sales funnel builder that offers a range of features and capabilities for creating effective marketing funnels. It has gained recognition for its user-friendly interface and pre-designed templates that make it easy to build landing pages, sales pages, and complete funnels. However, while ClickFunnels has its advantages, there are alternative competitors that […]
MailerLite is a highly user-friendly and cost-effective email marketing tool, particularly suited for small to medium businesses or those just starting out with email marketing. It provides essential features such as email automation, landing pages, and basic analytics which can streamline your email marketing efforts. However, if you are seeking advanced functionalities such as sophisticated […]
This post was contributed by Kevin Brkal from KNB Online, to an ActiveCampaign client who wants to share their experience with our audience. Thank you Kevin for your contribution! When you’re running a business, finding tools to make your job easier is like finding a key to a treasure chest. However, one such tool is […]