It’s that time once again, when Microsoft tells us that LinkedIn saw “record levels of engagement” in the most recent reporting period, while offering no further insight and/or qualification of that claim, and we have to just accept it and move on. Lo and behold: Why is that not a surprise? Because Microsoft always reports […]
Google Ads has a certification program and has had one for a while. But Google is now requiring some, if not all, advertisers who take the certification exam to record themselves while they take the test. PPC Greg received an email notification from one of Google’s certification exam partners with the details. The new requirements […]
For years, many senders felt they walked a thin line between transactional email and commercial email with different campaigns, from welcome series to birthday emails to abandoned cart emails. I’ll often hear from customers: “We don’t need to include an unsubscribe link. This email is transactional.” But is it transactional? A recent court case clears […]
As expected, Meta’s new Threads app has now become the fastest-growing app of all time. The much anticipated Twitter alternative, launched a day earlier than expected on Wednesday last week, quickly rushed to 30 million signups within 24 hours of release. It then rose to 50 million just hours later, then 70 million within less […]
Paul Cruikshank knew he needed to expand his business. That he would do that by opening a second Ragin’ Records location in north Fresno, at the River Park Shopping Center, was something of a surprise. “I don’t think many people thought they would come here,” says Tracy Kashian, River Park’s senior vice president of marketing […]
Following is a summary of current science news briefs. Wanted: Volunteers to catch COVID in the name of science The world’s first medical trial authorised to deliberately expose participants to the coronavirus is seeking more volunteers as it steps up efforts to help develop better vaccines. The Oxford University trial was launched last April, three […]
MOUNT PLEASANT, S.C., July 23, 2021 /PRNewswire/ — Blue Sky Specialty Pharmacy, a leading innovator in the specialty pharmacy industry, announced recently that they have relocated their Mount Pleasant, SC headquarters to 1501 Belle Isle Avenue and expanded into North Carolina with an office in Charlotte at 813 Providence Rd. This brings Blue Sky’s total number […]