While Google has a clear definition of what keyword stuffing is on its spam policies page, Danny Sullivan, Google’s Search Liaison, explained that it is not about the number of times a word is repeated on a page. Rather, it is about how the words on the page read, he explained. Danny Sullivan wrote on […]
Ever sat down to write a piece of text and found yourself stuck on whether to use effect or affect? You’re not the only one! In fact, learning the difference between affect vs effect is one of the most common questions people have, which is understandable seeing as they can both be verbs and nouns, […]
Ever sat down to write a piece of text and found yourself stuck on whether to use effect or affect? You’re not the only one! In fact, learning the difference between affect vs effect is one of the most common questions people have, which is understandable seeing as they can both be verbs and nouns, […]
Lizzi Sassman from Google said in this morning’s Google SEO office hours that using the anchor text “here,” the text for your hyperlink, is simply “bad link text.” Instead, you should use more descriptive text for the page you are linking to. She said this at the 20:14 mark in the video transcription here: The […]
There are some brands that have generic names that have become more popular than the actual meaning of the word. In those cases, Google Search may rank or show information about the brand over the meaning of the word. Google may have done that for the term and brand name [pepper] – where now Google […]
Google’s John Mueller said on Twitter this morning that word count is not a sign or factor for what Google considers to be thin content or unhelpful content. John wrote, “Word count is not a sign that a page is thin content.” John said simply “don’t use word count” to define if your content is […]
“How many words in a novel?” is a question many writers ask. “My memoir is 270,000 words long.” I heard these words during a breakout session I led at a local writers’ conference. An editor friend of mine, Shayla Eaton with Curiouser Editing, was sitting in on the breakout. We gave each other knowing glances, […]