The holiday season is here and for any brand relying on eCommerce for their holiday sales, it’s about time to get the holiday campaign underway. For some retailers and big players, the holiday promotions are already getting started. In-store shoppers will probably see some holiday decorations in their favorite stores. While leading eCommerce retailers and […]
Google wants to help businesses Make the most of your Google listings for the holidays, with new, streamlined entitlement options for your Google My Business profile and additional insights into how Google search leads people to your business. First, Google wants to make it easier for businesses to claim and customize their Google listings, with […]
The holiday season is the single biggest revenue generator for brands every year. Starting from October up until December, the calendar is packed with Mega Sale Days for businesses. Last year’s holiday sales were expected to take a hit, but there were huge eCommerce gains to offset the holiday revenues despite the pandemic. Despite the […]
The clamor for holiday shopping is here again. According to various reports from Google and BCG, 2021 has seen continuous growth in online shopping following the pandemic-induced shift to go digital in 2020. There was a consistent high share of online transactions made across most retail categories. Among the 12800 US consumers surveyed, 42% shopped […]
Nobody may have predicted the occasions of 2020. Manufacturers needed to return to the drafting board and reimagined their vacation advertising methods to maintain the enterprise alive. The advantages of eCommerce platforms to web shoppers in 2020 paved the way in which for shaping this 12 months’s 2021 vacation purchasing. In 2020, shoppers spent over […]