Knowing your niche is essential to delivering a great omnichannel experience. Regular contributor, Dakota Murphey, breaks down her tips. Being a successful business owner encompasses numerous factors, but understanding where you sit in the market is arguably the most important. Without knowing your niche, you’re at risk of missing your target market and losing out […]
The 18-unit brand believes it can reach 90 units by 2025, or 400 percent growth. The idea for Ojos Locos Sports Cantina began roughly 15 years ago when Rich Hicks and his former business partner Todd East visited a local Hooters. One of East’s employees sipped a beer, placed it on the table, and then […]
LOS ANGELES, March 3, 2022 /PRNewswire-PRWeb/ — The Niche today announced its partnership with Side, the only real estate technology company that exclusively partners with high-performing agents, teams, and independent brokerages to transform them into market-leading boutique brands and businesses. The alliance will ensure that The Niche’s exclusive and innovative services are powered by the industry’s […]
We are no longer in a time where you just needed to make a post on social media to say that you have a strategy there. The social media market is a lot more professional and the public don’t want to just see ads in their feeds. This alert comes from the Senior Content Manager […]
Several years ago, Michael Turley was looking for a way to save his fourth-generation, century farm. “I was in pursuit of a viable business model for the small family farm,” says Turley. That pursuit led him to vertically integrate his 700-acre, 120-cow dairy in Greenville, Ill. Turley’s Rolling Lawns Farm built a bottling plant in […]
Opinions expressed by Entrepreneur contributors are their own. Entrepreneurs who see a direct correlation between the size of a target market and the probability of success miss the opportunity to serve healthy niche markets. Niche marketing not only provides startups with an opportunity to launch the business successfully, but can also help them grow into […]
In part one we spoke about how Brian Wallace of NowSourcing got into infographics, how it is not just about links but much more and some cool scores he had with them. In part two, we talk about measuring the success of infographics and other uses for infographics. I asked Brian how does one measure […]
As more and more customers seek competitive digital banking solutions, financial companies must be ready to develop innovative solutions to provide for these customers. The journey toward digital transformation is one that needs to be started as soon as possible or financial companies risk being beaten by the competition, dropping off the radar in the […]
Technology is an increasingly important part of just about everything people do here in the digital age. They rely on it to stay in touch with loved ones, earn their livings, and keep themselves entertained in their off-hours. It’s a massive part of how people organize, tell, and share their essential narratives, as well, including […]
Years ago shopping was a completely different experience. Big shopping events like Black Friday were huge deals on par with big holidays, and with frequent sales events, stores were jam-packed with customers eager to take advantage of them. Fighting the crowd and getting there early to get the best selection possible was actually part of […]