Tag Archives: Humans

AI vs. People — Why People Will Win in Content material Creation

Opinions expressed by Entrepreneur contributors are their own. AI tools have the potential to improve marketing efficiency and innovation, but leaders must understand what can be outsourced to technology and what requires a human touch. If you’re talking about more detailed and technical content assets, these must be developed with the significant control and insight […]

Does AI Write Higher X (Twitter) Posts Than Humans?

At this point, you’ve heard it all about AI. AI can help you write better. AI can help you create faster. But can it help your social captions perform better? As a busy social media marketer, anything that promises to make the content creation process easier and faster is appealing. And with tools like ChatGPT making […]

AI Is Not ‘The Terminator’. Humans Will Nonetheless Lead Content Creation

As a Digital Marketing Specialist working in Brazil and marketing for a North American company, it has been a fascinating experience to navigate the rising trend of Artificial Intelligence (AI) within the content creation industry. And I’m saying this not only because industries from similar segments can perceive AI so differently – because trust me, […]

How to Handle Meetings People Really Wish to Attend

Do colleagues talk about how well you run your meetings? If not, you’re probably wasting a lot of people’s time (and most importantly, yours). Unfortunately, most of us were never taught how to run effective meetings, so most of us are bad meeting hosts. There’s good news, though! Changing a few small habits can help […]

“Brands Want To Act Like People In Social Media To Have Success”, Says Hootsuite’s Content Manager

We are no longer in a time where you just needed to make a post on social media to say that you have a strategy there. The social media market is a lot more professional and the public don’t want to just see ads in their feeds. This alert comes from the Senior Content Manager […]