Welcome emails are one of the most effective automated emails you can send. In fact, their average click-through rates are about three times higher than those of regular newsletters. They work because they arrive right after someone has signed up for your newsletter – in the window of time when your new subscriber is most […]
Let’s face it, email terminology can be really intimate. With so many acronyms and interchangeable terms, it’s hard to know what’s what. To help you make sense of it all, we’ve defined some key email delivery terms for you below. Allow lists: A list of trusted IP addresses and domains for which all mail is […]
Anyone who spends time driving on the roads of Fredericksburg and Gillespie County has likely, at one time or another, viewed the unconventional little truck with the word “Sidekick” painted on the side. It stands out. And that was exactly the point for Tim Bobo when he launched Sidekick, his short-load concrete business, four years […]
Ginny Marvin, the Google Ads Liaison, confirmed on Twitter that “standard shopping campaigns will be supported for the foreseeable future,” she said. This comes after some Google Ads reps are reportedly saying that standard shopping campaigns will be going away soon. Of course, the definition of “foreseeable future” means “at a time that is not […]
Opinions expressed by Entrepreneur contributors are their own. Consider the madness of this statement: “Recently it has become clear that quality nutrition and regular exercise are vital to health. So I’ve decided to eat a quality meal once a week and ride my exercise bike every Saturday morning.” Everyone understands that engaging in these activities […]