Diggity Marketing/Unsplash An interesting strategy to boost sales results is to find your ‘acres of diamonds’ marketing niche, says Graham McGregor. Graham McGregor is a marketing adviser. You can get his free marketing guide ‘The Plan B Sales Solution’ at www.simplemarketinganswers.com OPINION: An interesting strategy to boost sales results is to find your “acres of […]
Opinions expressed by Entrepreneur contributors are their own. Almost every modern business now has a website. But for most businesses, a website is just a static tool, meant to provide general information to a general audience. This can work well, especially if adequately supported with a smart marketing and advertising strategy. But if you want […]
(TNS) — The IMG Studio — a San Antonio-based video production, animation and video game development company — has been quietly carving out territory as one of the only game designers in the local tech scene. The creative agency isn’t out to create game franchises like “Call of Duty” or “Madden NFL.” It’s not making […]
The IMG Studio — a San Antonio-based video production, animation and video game development company — has been quietly carving out territory as one of the only game designers in the local tech scene. The creative agency isn’t out to create game franchises like “Call of Duty” or “Madden NFL.” It’s not making battle royale […]
One question I hear all the time is about leads. Qualified leads. Good lead companies. Leads that work. Whew! It’s exhausting! So I usually respond, “Maybe you need more ‘qualified’ leads, or maybe what you need are more leads to qualify.” It’s about your marketing plan and your activity plan — those are the things […]
Editor’s note: With concerns over COVID-related food shortages and the consolidation of the beef packing industry, there is renewed interest in expanding local beef processing and marketing. This is the second of three stories this week highlighting new beef marketing initiatives in Michigan and Pennsylvania. What started as a research project to study the effects […]
Chubby, cute, and overly friendly to anyone that walks past, the Michigan State University squirrels have a whole new meaning to anyone with a phone. Students like Alexis Zarend stand off the beaten path, feeding the critters with whatever they have on hand, their cameras pointed and ready for a photo opportunity. Zarend is a […]
LONDON, June 09, 2022 (GLOBE NEWSWIRE) — Niche tourism has many similarities with the experience economy because niche tourists are constantly searching for engaging and unique experiences that match their interests. In recent years, mainstream holiday providers have identified niche tourism as a potential growth area and, subsequently, niche tourism is no longer confined to […]
SERV. Agency is a digital marketing, creative and PR agency. They build, SERV. and grow hospitality brands. Due to the business growing rapidly they are on the hunt for a full-time Mid-Senior Designer – UX/UI to be based in their Sydney office. In this role you’ll help build, grow and define the aesthetic and creative […]
Breadcrumb Trail Links QC Comic artist Anthony Woodward launched Spare Parts Press to give voice to a niche corner of the comic genre, and it’s become a passion. Anthony Woodward, a local comic book artist, founder and publisher at Spare Parts Press, flips through a copy of his own title, Woodlands No. 1, currently stocked […]