Tag Archives: Template

How to Create a Buyer Persona (Free Buyer/Viewers Persona Template)

As a kid, you may have an imaginary boyfriend. Social media marketers have them too – only in this case they are called Buyers people or Public personalities. Unlike your imaginary friend, however, these fictional characters don’t exist just to freak out your parents. They are an incredibly helpful tool for targeting your ideal customer. […]

How to Write a Social Media Policy (Free Template + Examples)

A social media policy is a crucial tool for any organization—even if your organization doesn’t use social media. Because your employees almost certainly do. Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees. What is a social media policy? A social media policy is […]