Tag Archives: Persona

Content Marketing

The significance of persona creation to your enterprise

Posted on by admin
20
Dec

The opinions of entrepreneurs’ contributors are their own. A business persona can be defined as the profile of the typical customer for a product. Any business can have multiple personas and they should be the focus of the overall marketing strategy. The rush to get a product to market or the assumption that a company […]

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Social Media Marketing

How to Create a Buyer Persona (Free Buyer/Viewers Persona Template)

Posted on by admin
16
Nov

As a kid, you may have an imaginary boyfriend. Social media marketers have them too – only in this case they are called Buyers people or Public personalities. Unlike your imaginary friend, however, these fictional characters don’t exist just to freak out your parents. They are an incredibly helpful tool for targeting your ideal customer. […]

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