Only around 50 percent of all nonprofit organizations are ultimately successful. And while there are many reasons why a nonprofit might fail, poor or incomplete marketing strategies factor into the mix. Here’s what digital marketers need to know about implementing a successful SEO strategy for nonprofits. Download this post by entering your email below Why […]
These days, it seems like everyone has a blog. Both businesses and individuals are taking advantage of this content creation medium, and it’s easy to see why. As of 2023, there are over 600 million blogsillustrating both how valuable and popular the medium is. If you’ve been interested in blogging, this article will break down […]
My founder story is, in some ways, like many others. I saw a problem that needed solving: Men don’t have as many instant fixes for acne as women do. I met my co-founder Nick Bunn who had experienced the problem firsthand and believed in the same vision of faster acne care, while providing complimentary skills: […]
There are several opportunities for entry level transcription jobs from home. Some companies insist on an onsite job, whereas many others offer options to become a general online transcriber or online medical transcriptionist. What is a transcriptionist? Well, to put it in nutshell, a transcriptionist puts on a headset or a pair of earphones and […]
Automating your marketing sounds like an overwhelming task that requires a lot of technical skills. The truth is, it’s as complex (or as simple) as you make it. Before you master marketing automation, taking the first steps is what counts. You’ll see it’s not as intimidating as it may seem. If you don’t already know […]
In the last decade, shopping has changed for the better. Social commerce, with features like shoppable content, is about a thousand times more enjoyable than stuffy department stores — which is why we expect the popularity of shoppable content to continue growing. Ecommerce as a whole is projected to make up close to a quarter […]
Customer relationship management (CRM) software is no longer just for large companies or industries with long sales cycles. More and more, CRMs are a vital tool for businesses of all sizes. But when you get caught up in all the minute details of the process, it can create unnecessary work. So if you want the […]
For as long as people have been trading, there has been marketing and sales strategy. But as times change and customers wise up, the way to effectively sell a product or service is constantly evolving. Today’s customers have access to tons of information but are often jaded by past buying experiences. Value-based selling has emerged […]
Question: I feel like I’ve waited too long to get started with TikTok because I didn’t originally think it would be a good social network for marketing to customers, it seems that’s not the case any more and now I’m wondering is it too late for me to start from scratch on TikTok? If not, […]
You’ve likely said the customer is always right, or the customer comes in more than you can count. Every entrepreneur says these things. However, are you actually focusing on these statements in your business strategy? In all honesty, probably not. Most companies focus on what they need, not what their customers need. This includes reduced […]