When it comes to “dominating” the search results, most SEOs define that as taking up as much of the search results on page one as possible. Sometimes that means on one domain, sometimes subdomains and sometimes different domains completely. Jonas Sickler shared on Twitter indented Google results with subdomains and then Ahmed Alaa showed four […]
Conventional wisdom suggests that when you cast a wide net you catch more fish, but in today’s highly competitive marketplace — made even more uncertain by the ongoing pandemic — that kind of thinking is no longer the rule. These most unconventional times call for narrowing your focus to one or two areas of specialization […]
The opinions of entrepreneurs’ contributors are their own. Video marketing is booming. More than 85 percent of consumers watch videos daily and 54 percent of them want to see more video content from their favorite brands. But it’s one thing to start producing product videos and a branding story overnight and getting it right is […]