Google Ads has a new indicator that may show up in your Google Ads advertiser console or dashboard named “limited by bid strategy.” This may show when Google thinks your campaign can get more value using a different bidding strategy. Anthony Higman spotted this notice and said “Just got this on an enhanced CPC bid […]
Email senders are now relying on the value of rich tracking available when communicating via email, especially when tracking recipients openly. The senders then use open data to optimize their customer experience. For example, personalization with branching automations, changing transmission patterns with well thought-out Sunset guidelines, as well as measuring the engagement and ultimately the […]