Category Archives: Niche Marketing

The shrimp farms which are catalysing business progress in area of interest nations

Acuamaya shrimp farm in Guatemala Emerging shrimp producers can help diversify global imports © Acuamaya While producing countries like China, Ecuador, India and Vietnam might dominate the vannamei sector in volume terms, the emerging producers featured in this session will have plenty of inspiring insights to share – related to their routes to market, their […]

Fukui firm’s barley straws fill a distinct segment throughout plastic-free push

FUKUI–Drinking straws that are touted as being true to the original meaning of the word are becoming popular here amid the eco-friendly trend for using less plastic. “These ones are so shiny and beautiful, huh?” said Hiromi Shigehisa, head of Omugi Club, a company based in the capital of Fukui Prefecture, as she showed a bunch […]

High Tea with a distinct segment and finesse

L-R – Kadenyi Kajumbi, Wamuyu Chege & Marylyn Kiki during Strawberry Lips party at Park Inn Radisson in Westlands.[Wilberforce Okwiri,Standard] This past weekend the Radisson blue hotel in Westlands played host to an exclusive High Tea event which brought together various female industry players to grace the occasion. “We are having a High Tea Party […]

Niche Perfume Market Analysis and Demand With Forecast Overview to 2028| Serge Lutens, Maison Francis Kurkdjian, DedCool – Journey Journey Cinema

Los Angeles, United State: The global Niche Perfume market is comprehensive and accurately presented in the report with the help of detailed market information and data, critical findings, error-free statistics, and reliable forecasts. The report digs deep into important aspects of the global Niche Perfume market, including competition, segmentation, regional expansion, and market dynamics. Each […]

‘Area of interest shouldn’t be good’: Bidvest Life’s new CEO units her sights on the mass market

Bidvest Life CEO, Lulu Rasebotsa, likes visiting local townships to understand people’s real needs and preoccupations. When people ask her where she is on her journey as the CEO of Bidvest Life, her response is “heavily expectant”. Lulu Rasebotsa has been at the helm of the former FMI Insurance, now Bidvest Life, for nine months. […]

How one can Place Yourself because the Go-To Skilled in Your Area of interest

Personal branding is something that every business owner and entrepreneur needs to focus on, as it may be the greatest investment you can make in your professional career By Erica McMillan When you have a strong personal brand you are viewed as the expert and go-to personality in your field, whatever that is. If you exit your company […]

Childhood associates fill a candy area of interest – The Sopris Solar

Ice cream lovers rejoice! Carbondale once again has a dedicated ice cream bar and it’s open late on weekends. Sweet Cream Dreams is the creation of two relative newcomers to Carbondale, best friends turned business partners. Growing up in Springfield, Missouri, Isaac Hendry and Joel Nachtigal enjoyed a childhood typical of the ‘90s: neighborhood basketball […]

US bread main Flowers Foods invests in area of interest baker Base Culture

Flowers Foods, the US bakery heavyweight behind brands such as Dave’s Killer Bread and Wonder, has invested in local better-for-you baker Base Culture. Florida-based Base Culture said the deal will allow it to grow distribution, scale marketing and bolster its manufacturing. Neither the amount Flowers paid nor the size of the stake it has taken […]

Why Sustainable Fashion continues to be a Area of interest Market in India as a Career

Did you know that it takes almost 3,000 liters of water to make one cotton t-shirt? Waste of resources and environmental damage are some pressing concerns in the clothing sector. To tackle these challenges, the emerging concept of ‘sustainable fashion’ seems to be revolutionizing the world of textile and apparel design. Sustainability has also emerged […]

Making a Area of interest in “Customising Fintech Experience”

Starting out as a marketing Communications & Brand Specialist, Julius Osumah understands how to create multiple layers of value in business development. He’s turned a fully-fledged businessman as a serial entrepreneur with interests in media, PR and communication, and Fintech which he prides on Customising Fintech Experience or its proprietary “Customizing The Experience”. He began […]