Tag Archives: reinventing

SEM & SEO

David Iwanow On Continuously Reinventing Yourself In web optimization

Posted on by admin
11
Sep

I drove out to see David Iwanow at the Reckitt offices in New Jersey to chat SEO. David is the Head of Search at Reckitt, he is based in Amsterdam but came in to do some SEO training for his teams there. David has been in SEO since 2007 and we talk about how we […]

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Video Marketing

The Rise of TikTook Influencers: How Gen Z is reinventing influencer advertising and marketing

Posted on by admin
18
Sep

During the height of the pandemic, people have been confined in their homes. Between bingeing TV series and adapting to the disruption of the lockdown to our everyday lives, at-home consumers have been consuming more content than ever. Mikkel Høimyr, Head of Marketing at Shakr, noted that some of the most successful brands during COVID-19 […]

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