This post was updated on August 4th, 2022. What should you put in a newsletter? It’s 1 thing to hear that a newsletter is a great way to stay in touch with your audience. Or to hear the frequently-cited email marketing statistics about how you can get back $40 for every dollar you spend. But […]
Back in 1996, Bill Gates stated that content was king and a key element for the internet to thrive. And we all know that he sure was right. Since then, a whole lot has happened in the world of content creation, so much so that having a content strategy has become a cornerstone of any […]
It’s one thing to write about another world or a certain topic, but it’s another thing to write about yourself. Although tons of writers excel at their craft, when it comes time to sit down and talk about their experience or what they do, they get stuck. A quality About Me summarizes who you are […]