Tag Archives: maximization

One other error within the spending in Google Ads, which this time impacts the tROAS and the maximization of the conversion worth

We have one more bug to report with Google Ads spending. This related to Google advertisers who used the “target ROAS” or “maximize conversion value” bid strategies for some campaigns on December 2, 2021. These advertisers may have experienced “spend fluctuations”. George Nguyen covered this topic say the other day “After seeing an unusual increase […]