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Knowing your customer is the foundation for any successful business. Getty When starting a business, rule number one is to know who your customer is. Knowing your customer is the foundation for any successful venture because it will influence your content, marketing, product development—basically every aspect of the company. Yet, deciding on a niche isn’t […]
Boston Dynamics has just released the latest update for its famous quadruped robot Spot, giving it better capability to make inspections and collect data without the need for human intervention. Called Spot Release 3.0, the new update adds “flexible autonomy and repeatable data capture, making Spot the data collection solution you need to make inspection rounds safer and […]
Mannheim Brews isn’t just an enterprise, but an ode to its founders’ biggest loves – craft beer and specialty coffee. It was this common love that made Naveen Menon, Nikhil Menon and Shankar Subramaniam — who come with over 20 years of experience each in diverse sectors such as corporate, logistics and alco-bev — start […]
Niche businesses are not resistant to competition, particularly from bigger market players with generous assets and economies of scale When the speciality market has been saturated, open doors for development can emerge out of various sources There are a few specialities showcases under each industry By looking at the number of successful CEOs and all […]
The buy now pay later space is a busy, overcrowded one… or so we thought. Selling your property can be expensive, and not everyone has the financial means to pay for extra marketing or renovations to increase the value of their home. Enter buy now, pay later (BNPL) platform LimePay, which, through a partnership with […]
Opinions expressed by Entrepreneur contributors are their own. When you have a niche product — something that positions a unique value proposition to a customer — it can be hard to figure out your place in the product landscape and market competitively to your target customer. And despite the specificity of your business, you’re still likely to […]
The agents and advisors that we work with are setting sales appointments with 70% to 90% of the people they know, when they follow our simple marketing plan. Note: When you are working with people you know it is much easier to set a sales appointment, especially now with the COVID-19 virus. How You Will […]
Global Niche Insurance Market Size, Status and Forecast 2019-2025 is latest research study released by HTF MI evaluating the market risk side analysis, highlighting opportunities and leveraged with strategic and tactical decision-making support. The report provides information on market trends and development, growth drivers, technologies, and the changing investment structure of the Global Niche Insurance Market. […]
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June 18 (Reuters) – When Facebook (FB.O) began testing its new “Neighborhoods” feature in Canada last October amid the COVID-19 pandemic, the tech giant described it as a dedicated place for people to connect with their local communities. Here, in a corner of the world’s largest social network, people met neighbors, shared banana bread ingredients, […]
Trying to launch and grow a business in a market filled with competitors can be a difficult row to hoe. One way to stand out from the crowd is by focusing on a niche market. A niche market is a hyperfocused target audience that needs a specific product or service. Identifying the needs of a […]