When it comes to helping kids succeed, some franchises stand out above the rest. From tutoring centers to educational programs, these businesses play a crucial role in shaping young minds. In this article, we’ll take a closer look at the top 15 children’s franchises, according to the 2024 Franchise 500 Ranking. These franchises not only […]
Click here to register for the IFA’s free webinar, “Joint Employer: Are Franchise Companies In the Clear?” on April 23 at 2 p.m. ET. Last week, the U.S. Senate approved Congressional Review Act Resolution H.J. Res. 98, overturning the National Labor Relations Board’s (NLRB) expansion of the Joint Employer Rule. The International Franchise Association (IFA) […]
Many franchisors are good at consumer marketing. But they typically struggle to reach a different, equally important audience — potential franchisees. Sasin Paraksa | Shutterstock I’ve spent 15 years in franchise development marketing, and I see this problem repeatedly. Digital marketing strategies are often underbudgeted, or spearheaded by internal point people with limited experience. As […]
We learned about Maggie Humphrey in part one and what she did while working at DAC and in part two, we dig a bit more into content development strategies for franchises. She explained the strategy is often about the franchise to give a peek into your office and work. They do a lot of social […]
Marguarite (Maggie) Humphrey worked at Cypress North as an intern back in 2019, then went to DAC for a few years, and then back to Cypress North after I interviewed her. Maggie was born in Rochester and met Greg Finn at an RV and Marine industry and Greg offered her an internship. Maggie credited Greg […]