Tag Archives: Cinco

Cinco de Mayo Celebrates What? Advertising Results in Confusion

Cinco de Mayo is around the corner — do you know what it actually celebrates? If you’re like many Americans, you might mistakenly believe that Cinco de Mayo (“May 5” in Spanish) commemorates Mexico‘s independence from Spain. Forty-one percent of U.S. adults believe that Cinco de Mayo is Mexico‘s Independence Day, while 19% are unsure, […]

Cinco de Mayo E-mail Subject Traces (& E-mail Advertising Concepts)

May 5th commemorates the military victory of the Mexican army against the French empire at the Battle of Puebla in 1862. Today, Cinco de Mayo (literally the 5th of May) celebrates Mexican heritage and culture. Fun fact: Did you know Cinco de Mayo is celebrated more in the U.S. than in Mexico? But it’s not […]