May 5th commemorates the military victory of the Mexican army against the French empire at the Battle of Puebla in 1862. Today, Cinco de Mayo (literally the 5th of May) celebrates Mexican heritage and culture. Fun fact: Did you know Cinco de Mayo is celebrated more in the U.S. than in Mexico? But it’s not […]
Memorial Day is a very meaningful occasion for Americans. The day is dedicated to honoring and remembering fallen soldiers. But there are more themes to this day than solemn remembrance. People also anticipate spending quality time with family, relaxing, or starting their summer season plans during this period. Here’s where your business comes in: According […]
Ever wondered why March Madness-themed emails flood your inbox every year? This three-week US phenomenon features 68 college teams battling it out from noon till night. But it’s more than just basketball; it’s a social and cultural fest that marketers shouldn’t miss out on. Many current NBA stars had their moments of glory as college […]
Millions of people worldwide will celebrate St. Patrick’s Day this March. If your business maintains a newsletter, you likely have a few of those celebrants on your list. Maybe this is your first time running an email campaign for this holiday, or you’re looking for ideas. Either way, you’re in the right place. This article […]
Easter is coming! And though the holiday remains deeply religious, it has grown to be quite the commercial holiday. Check this out. In 2023, 81% of Americans celebrated Easter with the consumers planning to spend approximately $24 billion. This is a sure spike from the $20.8 billion spent in 2022. So, while you get lost […]
Easter is coming! And though the holiday remains deeply religious, it has grown to be quite the commercial holiday. Check this out. In 2023, 81% of Americans celebrated Easter with the consumers planning to spend approximately $24 billion. This is a sure spike from the $20.8 billion spent in 2022. So, while you get lost […]
An email is a chance to send relevant, valuable content to your customers. But if your email subject line fails, the rest of your content doesn’t matter. The most important part of your email is the subject line — and it also happens to be the hardest part to write. There’s very little space and […]
Cyber Monday and Black Friday tend to get all the spotlight during Cyber Week, but there’s another special day that deserves some attention during all the holiday hustle and bustle: Giving Tuesday. How can your Giving Tuesday message stand out in an inbox flooded with deals, promotions, and holiday sales? The answer lies in the […]
Thanksgiving: a time of gratitude, family gatherings, and feasts. For email marketers, it’s also an occasion to tap into the warmth and generosity of the season and create campaigns that resonate with subscribers. You need top-notch Thanksgiving email subject lines to stand a chance of getting your audience’s attention on this busy holiday. After all, […]
Your Black Friday email subject lines can help or hurt your holiday sales. However, with so much on your plate already, coming up with creative, compelling campaign ideas this late might feel like starting a 10K at the marathon finish line (woof). Black Friday has grown from a one-day, in-person shopping event to a week-long […]