Tag Archives: Burger

Burger King Makes $300 Million Improve Funding

Burger King is set to revamp approximately 1,100 U.S. locations with a $300 million investment, signaling a significant next phase in its ongoing revitalization efforts. This initiative, part of a plan announced by parent company Restaurant Brands International in 2022, aims to modernize the fast-food giant’s facilities. “This $300 million will purely be leveraged for […]

Main Burger King Franchisee Provides Digital Kiosks, Cuts Workers

This article originally appeared on Business Insider. A major fast-food franchisee in California says he’s rushing to roll out digital order kiosks as part of plans to cut costs over the state’s new $20 minimum wage for fast-food workers. “We can’t move fast enough on this,” Harsh Ghai told Business Insider in an interview in […]

What McDonald’s And Burger King’s Deceptive Promoting Accusations Train Us About Advertising And Model Belief

After almost one month of publicizing its new sandwich in Brazil, McDonalds had to withdraw it from circulation after accusations that the burger “McPicanha” (something like McRump) does not actually have any rump cap in its composition, but rather a sauce that gives the product its flavor and name. The burger launch was even advertised […]