In part one, we learned about Jeremy Meindl, why he loves pushing the line in SEO and how he never was caught with any of his SEO spam efforts. In part two we talk more about that, specifically, he said sometimes with Google what is old is new again. Sometimes he just pushes as hard […]
In a perfect world, every new buyer you bring into the fold would turn into a lifelong loyal customer. Growing your revenues and profits would be easy with less emphasis on acquiring new customers. Unfortunately, we don’t live in a fantasy world. Customers often leave for reasons you can’t control, such as no longer needing […]
In theory, everyone agrees that the likelihood of success for any business is greater when it works on its customer retention. However, it is common to see companies paying little attention to the analysis of their churn rate. Have you been closely monitoring your business’ cancellation rates? Do you know what strategies can be used […]