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SEM & SEO
Google mentioned the class or matter title within the url slug just isn’t essential
12
Dec
Dec
Google’s John Mueller said that including the category name or topic name in your url slug won’t affect your ranking in any way. I’m not 100% sure he really meant NULL, but he used a GIF that says NULL.
Here is the set of tweets on Twitter so that you can see it for yourself:
– 🧀 John 🧀 (@JohnMu) December 9, 2021
I mean, Google said both in 2021 and 2020 that keywords in URLs have minimal impact – not no impact – after the page is indexed. But I think it’s close to zero?
The question here was, “How important is it to have a category / topic in the url slug?” Just said zero.
Forum discussion at Twitter.
