Google announced It introduces new booking links and information for points of interest. Google said, “In the coming months, we’ll also be showing information and booking links for experiences in a travel destination, such as wine tasting in Paris or bike tours in California.” Google calls this Things To Do on Google.
This is what the booking links for the Statue of Liberty look like:
Google allows partner ticking companies to add their booking options here. Google calls this “To do on Google” and that Help document explains how you can be there. Google said, “Things to do allows partners to showcase their inventory through free listings and a dynamic ad format. We encourage attractions, tour operators and activity providers to work directly with their restech provider to participate.”
Google has also introduced a new ad format for activities that can generate additional revenue and bookings as the recovery progresses, Google said. These ad formats can display prices, images, and reviews for these points of interest. This is how they look:
You can learn more about their uses over here.
Forum discussion at Twitter.