Event success: Sound in Motion goes “Above & Beyond” for the Minneapolis Adjunafamily Reunion Tour Show

Home Business Magazine Online

If you want to host a successful music event, it is imperative to make sure that the sound system, production elements and advertising are top notch before the show. Just ask Sound in motion, the undisputed top dogs of the Twin Cities in the EDM event production scene. Last week the company hosted the Minneapolis leg of Above & Beyond‘s Adjunafamily Reunion Tour at The Armory, which, thanks to careful planning and orchestration in advance, was a complete success.

Sound in Motion moderated Trance Heavy Hitters Above & Beyond at The Armory in Minneapolis. Photo credit: Brez Media

Sound in motion constantly brings the most sought-after EDM shows to the Twin Cities, and the Above & Beyond show was no different. Visitors were first treated to incredible sets from popular show openers like Gardenstate and Pretty Pink. Then Above & Beyond took over the turntables and once again proved why they will always remain absolute legends in the trance scene. Their beautiful set captivated the huge audience and offered a breathtaking production setup with beautiful graphics and colorful lasers.

The show featured fascinating production elements such as colorful lasers and a huge canvas with visuals. Photo credit: Brez Media

Like all of their previous shows at The Armory, Sound in Motion did an excellent job bringing attention to the Adjunafamily Reunion Tour show. They first announced it on their Facebook and Instagram pages with a like / comment / share giveaway in June that the show immediately spread. Then they posted a video, a “1 Week Away” post, and other countdown posts to get even more exposure for the show. These initiatives were very effective in Building buzz and boost ticket sales for the event.

Sound in Motion first announced the show in June with a like / share / comment giveaway on social media that caused massive excitement about the event.

Sound in Motion’s Adjunafamily Reunion Tour show in Minneapolis was an unforgettable, wonderful experience that made people want more. Fortunately, the company is hosting other upcoming events at The Armory, including three nights with Illenium Shows from 10.-12. December, Light all night Events for New Year’s Eve from December 30th to 31st and Dillon Francis x Yung Sauce on January 15th. These shows will definitely attract large crowds and are great marketing opportunities for lifestyle brands.

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