How Women Owned Businesses are Thriving Through eCommerce

The 2020 COVID pandemic has brought so much to a standstill in our everyday lives and brought many of us to our knees. This unprecedented chaos caused us to dig deep; to find out what is most important, what we could let go of, what really works for us and what we need to change. The pandemic, while devastating in many ways, caused us to think outside the box and make some changes in almost every aspect of our lives, not least in the way we earn an income. Women-run businesses are thriving online – let’s examine how below.

How COVID Affected Women in Business

When it comes to our careers, women are at the top of the list of those badly affected by the COVID “rubble”. Women typically have careers in industries that are hardest hit by bans, such as: B. Retail, hospitality and catering. The huge number of job losses or short-time work has been a severe blow to the American female population. Add to this the fact that most of the additional household chores fell on the shoulders of women due to the loss of childcare and difficulties with tele-education.

Women, including single mothers, not only struggled due to job loss, but also struggled to find other work because their children were left without care or school during the day.

However, as with any hardship we face, people’s ingenuity and resilience came into play and we found solutions to help us navigate these uncharted waters.

How e-commerce saved the day

At the height of the lockdowns, many women went online and started selling on their own eBay stores. 82% of women who did this said they sold on eBay to make up for the financial hardship they faced. Sell ​​on eBay enables women to wear all the hats they need to wear, even during a pandemic. Learn more about the thriving female-owned ecommerce businesses in the following visual deep dive: