Grasp-in-page advertisements on the Push.House promoting community

October 19, 2021 – Read for 4 minutes

Hello colleagues!

Ever wondered what the hype about in-page push is all about?

On the one hand the classic push ad format (which is a very popular advertising format with many affiliates), on the other hand banner ads.

Each ad format has a large fan base of partners who like it for its offering.

But as with any ad format, both classic push and in-page push ads have their shortcomings.

Now imagine for a moment if you could use the best parts of each one to create a new ad format.

You don’t really have to imagine, because this format already exists and is called in-page push.

In-page push is a hybrid ad that looks and feels like a regular push notification but acts as a banner within the website.

Pretty neat, isn’t it?

Let’s see how it looks!

What exactly is in-page push?

In-page push is a banner advertisement on a website that does not have a fixed position in a content block. Instead, it floats in the top or bottom corner of the screen, making it look like a push notification indicator.

It has everything a normal push ad would have, title, description, and icon. So it’s basically the same for the user. For an advertiser, however, there are clear differences that make in-page push a game changer.

There are more reasons to try in-page push. Thrust.house created the perfect conditions for you to dominate this ad format and give you the best CPC bids on the market! We’ll talk more about it in a tick.

First, let’s find out what’s so great about this new ad format!

What makes the in-page push format worth in your time?

In-page push has many nice features that make it an exceptional ad format for all industries:

• While it’s basically a banner, there isn’t any stiff competition for in-page push ads like you find in regular banner ads. For newbies, display advertising can be a tough nut to crack as it is highly saturated and you will need a huge budget to fight your way to the top. In-page push works differently; The competition is based on your CTR and CPC, just like regular push ads.
• In-page push feels like a normal push notification, so it gets the user’s attention but is much less intrusive, making users more willing to interact with it than with other formats.
• A big mistake with classic push notification ads is that when they send a push they don’t know if the user is active. This means that when they see the ad, they may appear well down the notification bar. That all changes with that
• In-page format, as the user only sees the ad when he is active on the website. This helps your CTR, increases reach and increases the overall performance of your campaign.
• In-page push solves the problem of “banner blindness”, a phenomenon in which users continually ignore any information presented by a webpage’s banner because it does not appear in the webpage’s banner area. This means much higher user engagement rates.

Why perform in-page push on Push.House?

Thrust.house has become famous for its reputation for delivering high quality push traffic and aims to carry that legacy to the new in-page push ad format.

Thrust.house also offers the best in-page push CPC bids on the market, starting with bids from $ 0.0001 for all GEOs.

That means you get the same quality, volume, and price!

Cheat sheet to get the most out of your in-page campaigns on Push.House

In-page push campaigns are missing an element that you can find in the classic push notification format. This is the main picture. You will find that doing this makes split testing easier because you have one less element to test.

It also gives you a great way to reduce your testing budget.

As?

You can run multiple split tests for in-page push and then, when you find a winning combination of (title + text + icon), copy that into the classic push ad format as well.

This will save you time and money during the test phase.

Then when you copy your campaign into the classic push, all you have to do is do a quick split of the main image.

Let me show you how to do this:

• We decided to do a simple SOI / DOI dating smartlink. The target GEO was Spain as we have seen positive growth in dating conversions there recently.
• We ran a quick test of 7 different creatives and ran them all with the lowest bid of just $ 0.0001.
  After several hours, you could clearly see which creative did the best. Some of them were ignored at all.

• We deleted all of the campaigns except the one that made a conversion and soon, without further optimization, the conversion rate was increasing.

• This winning campaign can now be copied to classic push to cover a different market segment in a different format and scale your efforts.
• All you have to do is do a quick test to find a high conversion main image and you would have two campaigns converting like crazy!

The goal here is scaling. You can easily run dozen of campaigns at the same time for a decent daily income. And every time you find a successful creative, you can duplicate it in both classic push and iOS formats.

Combine this success strategy with competitive prices from Thrust.house, and you will soon become an unstoppable force!

Do you want even more value? We’re even throwing in a bonus!

Just add code MOBIDEA50 on every new account and get an extra 50% free on the value of your first deposit.

Keywords:
Partner industryPush houseIn-page ads