Home Business Magazine Online
Interview with video content marketing expert Dallin Nead
As the home business community gets more and more online, the importance of video grows. Your marketing toolbox should contain a balanced mix of video content. Customers and colleagues now expect video connections. But video content has its own nuances and difficulties and critical success factors. The big challenge is to answer this question: How do you create videos that your audience will respond to?
You also need to associate videos with your corporate brand and content marketing. To help us with our open camera trip, Richard “Capt’n” Henderson interviews Dallin Nead. Dallin helps entrepreneurs and companies create authentic, results-oriented media so they can share their message and vision with the world.
The following topics are discussed in the podcast:
- Dallin Nead’s business helps clients create authentic, results-driven media
- Why Should an Entrepreneur Use Video for Marketing and Business Building?
- The first step in planning an engaging video that people will want to see?
- Preferred platforms for creating video content
- Is Tik Tok Really a Serious Way to Video Marketing?
- How do you embed video in your brand’s message?
- Critical success factors for creating a video that your audience will respond to
- Additional notes on marketing a finished video
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Episode sponsor: Kaeser & Blair * https://kaeser-blair.com
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