How One Animation Studio is Delivering Immersive Leisure

The entertainment industry is diving into new ways to deliver content-rich, immersive experiences to consumers around the world. A prime example of this stems from a project based on one of the most loved franchises of all time.

The wizards behind The Bureau of Magic (BoM) Studio are relaunching their Emmy-Award-winning animated show lost in oz with a techy twist. In an innovative collaboration between BoM and SIMBA chain – showing how blockchain technology is reshaping customer engagement in the entertainment sector – BoM is set to launch its upcoming Passport to Oz NFT collection through SIMBA Market’s NFT Marketplace.

Harnessing the Power of Tech Visionaries for the M&E Space

“This is not your typical Hollywood partnership,” says Mark Warshaw, Executive Producer. “We are bringing together a group of technology visionaries to launch Oz into this emerging landscape. Bluescape’s innovative collaboration platform allows us to share and develop creative ideas and content across a global team.”

Under the partnership, BoM will leverage SIMBA Chain’s blockchain infrastructure expertise to create a novel viewer experience. Additionally, SIMBA will help BoM deliver never seen blockchain-powered animation, toys, and immersive fan engagement methods, all coming under the banner of Passport to Oz digital collectibles or non-fungible tokens (NFTs).

Abram Makowkaan Executive Producer on the Passport to Oz project, explains that this collaboration will be “an easy entry point for kids, families, and Wizard of Oz fans to dive into a magical story world we’re building on a completely new medium: the blockchain.”

What’s Included in the Passport to Oz Collection:

📺 Educational Web3 content for family co-viewing

🔮 Digital toys optimized for 3D printing

🗺️ Yellow Brick Road Map full of digital and physical surprises

What Lies Ahead on the Yellow Brick Road?

Bureau of Magic’s market expansion thrives on consumer engagement. While acknowledging the value of Web 3.0, the studio has positioned itself as an innovative powerhouse among its peers. Thanks to its ongoing collaboration with SIMBA Chain, BoM is setting new standards that will change the way creators and consumers interact.

Passport to Oz will be available at www.PassportToOz.com and SIMBA Chain’s NFT Marketplace in June 2022.

Reserve your place on the wait list here.