Google On Random Sentence Bolding for search engine marketing

Now that we know Bold type works for SEO and rankings in 2021, we have to do everything more courageously. Or perhaps we must be more casual in our bold endeavors. Or maybe we really need to think about what we are brave about. Seriously, it’s funny how much we talk about bold things.

Google’s John Mueller broke into the topic again and gave another piece of advice. He continued Twitter “Random sentence weighting is not a substitute for high-quality, useful, unique, and compelling content.”

This looks better if you check out the twitter thread about it, so here:

Random bold sentences are not a substitute for high quality, useful, unique, and compelling content.

– 🧀 John 🧀 (@JohnMu) November 22, 2021

So that you can stop, let me stress that you can stop worry about bold things now.

Forum discussion at Twitter.