Google does not classify web sites by expertise platform or infrastructure

Google’s John Mueller said the search engine doesn’t classify the type of website you use based on the technology platform or infrastructure used. So, using WordPress for your website doesn’t mean that Google is saying your website is a blog. When you use WooCommerce, Google doesn’t automatically say your website is ecommerce related.

John said that based on the content on the page and the structure of that page, Google will determine what your website is about. But Google doesn’t base that on the infrastructure you’re using.

That became John with the. asked 43:22 marks:

How does the Google search engine differentiate between an e-commerce website and an information website? Is it due to the installed plugins or the CMS or the website structure? We want to use the WooCommerce plugin for a purpose other than e-commerce, we don’t want to sell any products. Will the WooCommerce installation rate your website as an ecommerce website?

John said, “We don’t classify websites based on the infrastructure they use.” “You can essentially use an ecommerce site set up for posting your blog posts if you want. It’s probably not very suitable for that sort of thing, but you could if you wanted to. And when we see that.” , we will say this page is good. Much of the content on this particular topic, we are going to rank this page based on that content, “added John.

Here is the video embed at start time:

Here is the transcript:

How does the Google search engine differentiate between an e-commerce website and an information website? Is it due to the installed plugins or the CMS or the website structure? We want to use the WooCommerce plugin for a purpose other than e-commerce, we don’t want to sell any products. Will the WooCommerce installation rate your website as an ecommerce website?

Therefore, we do not classify websites based on the infrastructure they use. And sometimes I get this question about blogs, it’s like I want to publish an article and do it in WordPress. Does this mean Google thinks my article is a blog post?

We don’t have this idea of ​​trying to understand what kind of content something is simply based on the infrastructure that it uses. You can essentially use an ecommerce site set up for posting your blog posts if you want. It’s probably not very suitable for things like that, but you could if you wanted to. And when we see that we say that this page has a lot of content on that particular topic, we will rank this page based on that content.

So from that point of view, if you want to use a certain infrastructure that you think will work well for your website, then go for it. It won’t be the case that we’re going to say your website uses this infrastructure, so it has to be such a website, it doesn’t. We essentially look at the pages we see there and try to classify these individual pages based on the content we find on those pages. And even then, we wouldn’t say this is an ecommerce page or this is an article page, but we are trying to figure out what intent this page covers and how that affects search results. For example, if someone wants to buy something specific and we see that it is a product page, then we could say that this covers the type of users who want to buy something specific pretty well, so we’re going to rank it.

Forum discussion at YouTube community.