Tag Archives: challenger

Apart from top-three corporations in each area of interest, everybody must be a challenger or will find yourself a loser: Jessie Paul

Jessie Paul In marketing, it is important to identify a unique niche and then build a strong foundation there, as per the marketing expert and author of “Marketing without Money”, Jessie Paul.   Paul holds an experience of 25 years into marketing. She has been the Global Brand Manager for Infosys, Marketing Head for iGATE […]