Meta has published a new report which looks at the key consumption shifts that brands need to consider in their marketing outreach, which highlights some important notes for all businesses to factor in. The research, conducted by Meta, in partnership with Kantar and Nielsen, is focused on opportunities in the Asia-Pacific market, though many of […]
I am excited but also feel let down that the new Bing Webmaster Tools Performance report gained all these new sources of data, including Bing Chat, but the only one you cannot filter on is Bing Chat. We got Bing Images, Bing Videos, Bing News, Bing Knowledge Panels filters, but Bing Chat is combined with […]
Here are 7 types of CRM reports: CRM pipeline report Profitability report Sales cycle report Sales performance report Sales forecast report Sales conversion report Goal progress report A CRM report goes by many names, and there are a variety of report types you can use for your business. Just one thing… Do you know how […]
A couple of weeks ago we reported that there was a bug with the Google Search Console link report. Google’s John Mueller eventually confirmed the issue and said a fix will come out soon. This morning (I checked several times per day since then) I am seeing a small increase in the number of links […]
Today, we are thrilled to launch our 4th Social Impact & Diversity, Equity, and Inclusion (DEI) Report for the year 2022. Aligned with our corporate purpose of making marketing better while having a positive impact on the world, our impact strategy centers around three core pillars: people, community, and DEI governance. Rock Content’s Social Impact […]
TikTok has launched a new report which looks at the influence of gaming culture in the app, and the key trends that are driving engagement among TikTok’s gaming community. And with gaming content driving trillions of views in the app each year, it’s a massive element, which makes it worth digging into, in order to […]
Google Search Console’s page indexing report should show more fine-grained page indexing issues starting on July 2nd. Google forgot to add an annotation to the report back then but promised to add it soon, so the confusion around why some are seeing a spike in errors can go away. John Mueller from Google posted about […]
Twitter Threatens Lawsuit Over Meta’s ‘Copycat’ Threads App, Report Says [unable to retrieve full-text content] Semafor, Thursday, reported that Twitter’s attorney Meta accused, in a lawsuit, of misusing “trade secret and intellectual property of Twitter” to build its Threads rival app. The company claimed to have attracted millions to sign up for Threads.
It is almost impossible to talk about digital marketing and/or content marketing without mentioning the importance of Search Engine Optimization (SEO). So in this article I will cover this topic bringing data and insights from the State of Marketing Report 2023. Published by HubSpot, Litmus, Rock Content, and Wistia, the report aims to help marketers […]
Meta has released a report on the evolution of data privacy rules in digital environments. Produced in partnership with Deloitte, the study “A Marketer’s Guide to Privacy-Enhancing Technologies” provides details on current demands and possible changes related to user privacy. In addition, it provides suggestions on how companies can prepare for the new data sharing […]