Tag Archives: tests

Instagram Provides New Remark Reply Choice, Checks Star Signal-Associated Stickers

Instagram’s adding a new way to interact with post replies, while it’s also experimenting with an interactive star-sign based sticker, in order to facilitate more engagement. First off, after experimenting with the feature over the last few months, Instagram has now officially added the capacity to share comments from any public post or Reel to […]

Google Search Checks Coloured +Matters Search Bar Refinements

Google is testing using colors for the +topic search bar refinements, those bubble buttons you sometimes get under this search bar in Google Search. I see normal white buttons, then grey, blue and green, but I am sure there are more. This was spotted by Ethan Lazuk who informed me of this on Twitter but […]

Instagram Exams New Collaborative Posting Choice to Encourage Participation

This could be interesting. Instagram is experimenting with a new option that would enable users to add their own images and videos to an existing post, facilitating more direct collaborations in the app. As you can see in this example, shared by app researcher Alessandro Paluzzi, when switched on, the new option would enable post […]

What I’ve Realized Running 25 A/B Tests on Ads for Buffer

Just over a year ago, my role at Buffer shifted, and I became a Growth Marketing Manager working on Buffer’s Growth Marketing team. This change happened at a time when we needed to quickly scale how we run experiments to start looking for improvements to their performance.   Experiments are an important component in marketing […]

Bing Chat Assessments Predicting Future Inventory Costs

Bing Chat is now rolling out a feature to infer the market’s probability of future stock prices. Mikhail Parakhin from Microsoft Bing said this feature is starting to roll out and “this is not done by any free consumer tool yet, I think,” he added. Mikhail said this on Twitter“A new feature we’re starting to […]

Microsoft Bing Search Exams Blue Highlighted Textual content In AI Chat Solutions

Microsoft Bing is testing highlighting portions of the AI ​​chat answer in blue, the one embedded in the Bing Search results. Bing Search started to test embedding its Bing Chat AI answers into the Bing search results two months ago and now Bing is testing highlighting part of the answer in blue. This was spotted […]

Google Search Tests New “More” Results Buttons

Google is testing a new version of the “more” results button to make it look more basic and simple. Instead of the larger more results button, Google is testing a simple link. Saad AK captured this and posted videos of it in action on Twitter. For example, the “more videos” button in the test has […]

Instagram Assessments New Course of to Assist Manufacturers Supply UGC within the App

Instagram’s testing out a new option that will help brands discover relevant UGC in the app that they can then share as examples to better promote their products in-stream. As you can see in this example, shared by Yolande Haynes on LinkedInInstagram is now prompting some shop managers to ‘Add user-generated content’ to their product […]

Facebook Assessments AI Generated Stories Based mostly on Your Beforehand Shared Photographs

Facebook continues to explore ways to get more people posting to Stories, this time via a new, automated Stories generation process that uses image recognition AI to create new Stories from your shared content. As you can see in this example, posted by Jackie Pitkow (and shared by Matt Navarre), some users are now being […]

Google Exams Native Pack Opening Overlay Of Enterprise Profile Itemizing Inside Search

Google is testing displaying a business profile listing in an overlay interface within the web search results instead of taking you into the Google Maps interface. So when you click on a business listing in the local pack, instead of taking it into Google Maps to view more details on that business, Google is testing […]