Google’s Ginny Marvin confirmed that Google Ads is testing placing ad headlines in your ad descriptions. This was spotted by advertisers, Anthony Higman who posted on X a screenshot showing the ad headline in the Google Ads advertisers console but it showing that headline also in the ad description. Here is that screenshot: Anthony Higman […]
Google is now testing a new label, in text format, that reads advertised identify verified or identify verified on individual Google Ads in the search results. Previously we saw blue ad badges (in more styles) and gold ad badges but now Google is testing writing it out, instead of showing the badge. As a reminder, […]
Google is testing placing the search bar at the bottom of the Google Search App. This might be an Android only test right now, but some users are noticing that the search bar is no longer at the top of the screen, but instead at the bottom. Eric Heiken sent me a screenshot of this […]
Google is testing an image box that you can click on and expand to reveal images. Google’s mobile search results can show an image link, that if you click on reveal an image grid section. If you don’t click on it, it won’t show the images. This was spotted by Khushal Bherwani who shared a […]
Google is testing bolding the name of the business within the local panel in the search results. I was unable to replicate this but my screenshot shows my company name in normal text, while the test shows a bolded font for the company name. Here is a screenshot from Khushal Bherwani he posted on X […]
Google is testing a lite version of a knowledge panel, maybe a knowledge panel “snippet” in the mobile search results. It is a snippet that looks like a sub-knowledge panel design with a way to dig into a specific entity, like you would with a full-size knowledge panel in Google Search. Here is a screenshot […]
Google seems to be testing removing the cache link from the search result snippet about this result box. I am in a test where the cache link is no longer available but while trying it while signed out, it is there. So I suspect Google is testing removing the cache link option. Here is a […]
Google is testing shading and adding color and depth to favicons that they display in the search result snippets. This was spotted some time ago but it seems to be more broadly being tested now, including the shading experiment. Here is a screenshot from Chandan Kumar from a few days ago on X – notice […]
Google may be testing a new type of rich result for flight prices. This test shows a section under the flight search snippet that contains the dates, trip details and price. This was spotted by Antoine Eripret who was able to trigger this numerous times, over numerous days, while in Spain. Here is his screenshot […]
Google may be testing a new “Simple Search” feature that may dumb-down the search results when you want something more simple. Google shows the “Simple Search” +Topics refinement button at the top of the mobile and desktop results, when tapped on, it readjusts the results to give you a different set of results. Here is […]