In the digital ads world, artificial intelligence is far from new. For years, these platforms have been using Machine Learning and AI to identify user behavior patterns, target consumers with greater potential to purchase certain products or services, optimize campaign results, among many other functions. However, in recent months, with the popularization of platforms such […]
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Opinions expressed by Entrepreneur contributors are their own. You may have come across this eyebrow-raising statistic: one-third of all buyers want a “seller-free sales experience.” In other words, they want less traditional advertising and more content marketing. If you have an established brand, a wealth of content to generate new high-quality leads for your business, […]
That might come in handy – YouTube has today added a new option in YouTube Studio This allows users to reuse details from previous uploads for new uploads within the posting process on the desktop. As you can see here, the new option allows you to reuse: Video title Video description language settings Shorts Sampling […]
The opinions of entrepreneurs’ contributors are their own. Nowadays, 91% of B2B marketers and 86% of B2C marketers believe content marketing is essential to their business. This is certainly a testament to the value of content marketing, but it also poses a problem. With so many companies competing for a limited amount of digital traffic, […]
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