5 Social Media Strategy Tips For Your Roofing Business to Grow Social media is a powerful tool that can be used to grow your roofing business. It can help you connect with potential customers and build relationships with current customers. This blog post will discuss five social media strategy tips to help you grow your […]
Premium mixer 1642 is battling for shelf space in a relatively new category, a beneficiary of the explosion in craft distilleries in Quebec. Last year, 1642, the premium mixer brand named after the year the city of Montreal was founded, worked with agency Bob and IGA stores in Quebec on a shopper marketing and online campaign to promote two flavour formats […]
Discounts have been part of the selling process since the times our ancestors traded sharp sticks for pretty seashells. Care for a bigger stick order? Perfect, have a free amber piece for the wife. And now we’re stuck with discounts for good. To this day, there are a few proven ways to approach discount pricing […]
4 Essentials for Success with a Digital Niche Banking Strategy Bank Marketing Automation: Why You Need It Marketing automation is the doorway to scaling meaningful interactions with your customers. Learn how to be proactive and strategic in your communications using this eGuide. read now We’ve Cracked the Code on Cross-Sell. Start Your Trial Today! start […]
Opinions expressed by Entrepreneur contributors are their own. The buying process has transformed significantly in recent years, with consumers interacting directly with brands right from their living room sofas. Social media is a huge part of that interaction — as people scroll through their social feeds and stumble upon brands they otherwise would have never […]
In an internet-driven age, online content is driving marketing strategies worldwide. Companies may opt to deliver carefully crafted content or encourage the creation of organic content among followers to engage their target audiences. Good content marketing strategy connects companies with their consumer demographic, encourages dialogue and feedback, and always focuses on the customer’s needs and […]
The trend of social commerce has been around for some time and is going to grow in the coming years. That’s because the big social media platforms invest in commerce solutions to compete for advertisers and audiences. By 2028, the global social commerce market is expected to reach $3.369 billion. What does the rise of […]
30-second summary: Account-based marketing (ABM) helps build a personal bond with your target audience, assuring them that you understand their unique wants and needs ABM is considered the most financially successful marketing approach by 97 percent of businesses ABM can be used in conjunction with inbound marketing for maximum effectiveness, which ties into an effective […]
I built 5,660 backlinks last month. (Without sending a single outreach email.) My secret? A new strategy called Reverse Outreach. And this case study I’m going to show you exactly how I did it, step-by-step. The Big Problem With Link Building: Scale Outreach-based strategies like The Skyscraper Technique still work GREAT. (When done right.) But […]
In 2021, Facebook rebranded to Meta, which now acts as Facebook’s parent company and oversees Instagram, WhatsApp, and Messenger. These four apps are known as Meta’s Family of Apps. For marketers, this means that Facebook is now thinking of itself as part of a conglomerate of apps, but this isn’t any reason not to drill […]