If you fail to plan, you plan to fail. As a super Type-A person, that’s a favorite expression of mine. And — having spent many years managing various social media platforms in marketing and media — I’ve learned the hard way that this is one area where you absolutely cannot wing it. Especially if you’re […]
BFCM — Black Friday and Cyber Monday — is an exhilarating but often daunting time of year for business owners and marketers. Now that fantastic deals are table stakes, it can feel like shouting into a crowded room to ensure your brand gets the attention it deserves. But capturing market attention is well worth doing over […]
Pop quiz! Which of these 3 people is likely to get you the most sales? Someone who’s been on your email list for a long time Someone who has just signed up for your free email list Someone who has just visited your website for the first time The traditional answer to this question is […]
Despite its cost effectiveness and superior return on investment (ROI), many of us still struggle to unlock the benefits of email marketing. Wouldn’t it be wonderful to know exactly what the very best email marketers are doing, unearth their secrets… and steal ‘em? That’s exactly what this post contains. Here are 20 of the best […]
Are you struggling to think of effective titles for your blog posts? Looking for some fill-in-the-blank post title templates you can swipe for your blog? The team from Conversion Minded share their blog post title ideas in this infographic. They break things down as follows: numbered lists How To’s Resources and tutorials Helpful tips Check […]
Looking for landing page examples to inspire your next lead generation campaigns? Landing pages that not only look good – but most importantly – drive conversions? If you said yes to either of these questions, then you’re in the right place. In this article, not only will you find some of the best landing page […]