Tag Archives: spotlight

Turning the Highlight on Your Digital Presence

But what exactly is SEO for small business, and what does it entail? More importantly, what can you start doing today to give your SEO strategy a much-needed boost? Let’s dive in. What Is SEO Strategy for Small Business? SEO refers to the strategies and tools a business uses to increase the likelihood that its website (and other web […]

The Drum | In 2023, Niche Influencers Will Step Into The Highlight

For The Drum’s 2023 Predictions Deep Dive, Sammy Albon of agency PrettyGreen’s influencer division What They Said argues that brands need to start paying attention to more specialist influencers. Before we look forward to how influencer marketing will evolve in 2023, let’s start with a quick look back. Since 2019, the influence economy has exploded. […]

Enterprise Highlight | Hasler finds a distinct segment serving trip rental house owners and friends | Native Information

Allison Hasler of Marion owns Southern Illinois Vacation Rentals, a company that manages short-term rentals in Jackson and Williamson Counties. Provided / Nina Wilson Photography Allison Hasler could be described as a Southern Illinois’ cabin concierge. In a hospitality setting such as a five-star hotel, the concierge is one who, although employed by the hotel, […]

Spotlight: Chris Marmion of Carmel Cannabis on discovering a distinct segment

Breadcrumb Trail Links Experts “I think it’s important to be hyper-focused. We can’t be everything to everyone.” “If you grow good flower, you can just let it speak for itself,” Marmion says. Photo by submitted Article content Welcome to Spotlight, a new series by The GrowthOp. Published weekly, Spotlight provides commentary and insight from experts operating in […]

Snapchat’s Testing Replies to Spotlight Clips

Snapchat has launched an initial test of replies to Spotlight clipsproviding another way to engage with its TikTok-like short-form video feed. As you can see in this examplesome users are now able to reply directly to a Spotlight video, with the text comments then displayed on the clip (if approved by the creator). Which is […]

Twitter Expands Entry to ‘Location Spotlight’ Module in Professional Accounts

Good news for brands on Twitter – now, all businesses in the US, the UK, Canada, and Australia can add a new ‘Location Spotlight’ module on their business accountwhich includes location info, business hours, and additional contact methods. As you can see in this example on the Twitter for Business page, the Spotlight module includes […]

Event Success: Sound in Motion’s Deadbeats Tour Show steals the Twin Cities nightlife highlight

Home Business Magazine Online Sound in motion did it again! Sound in Motion, known as the undisputed leader in EDM event production for the Twin Cities, brought another must-see show last weekend at The Armory in downtown Minneapolis. They hosted the Minnesota leg of the highly anticipated Deadbeats Tour, with Dubstep Heavy Hitters Zeds dead, […]