Lead generation and qualification are fundamental aspects of any successful business. Lead qualification is the process of discerning the potential value and suitability of a sales lead or prospect for your product or service. It involves evaluating and assessing leads based on various criteria to determine their level of interest, readiness to purchase, and alignment […]
In the evolving landscape of business and technology, there are seemingly endless options when it comes to sales automation software. From streamlining workflows to enhancing customer engagement, the choices available today are vast and diverse. In this article, we’ll delve into the world of sales automation, exploring the best solutions that 2023 has to offer. […]
In the dynamic world of B2B business, staying ahead of the competition requires efficient automation strategies and personalized customer engagement. That’s why we’re excited to introduce an automation trigger that will completely change the way you manage your accounts and automate workflows in ActiveCampaign. Say hello to the first-of-its-kind, Account Field Changes Trigger – a […]
Nearly 70% of people abandon their shopping carts online. That means 7 out of 10 people who add something to their cart leave without paying you. Thankfully, it’s not the end of the world—nor the end of your sales. With the right cart email strategy, you can get a bunch of cart abandoners (read: 10% […]
Social proof starts when you’re envious of Little Johnny’s new kicks in first grade and ends… never. It’s the secret sauce in every successful marketing campaign. As marketers, we often measure KPIs like engagement rate, net follower gain, and reach without once thinking about the main driving force behind all of these: Social proof. As […]
Google Search and Google Maps have become the two favorites Digital marketing tools for small companies. The reason is simple: digital transformation turned the internet into a powerful ally for anyone looking to attract customers and build strong relationships with them. If we type “IT store + CITY” or “Pizza near me” in Google Search, […]
ActiveCampaign Protected: Marketers: Support your Sales Team’s Growth With This List of Integrations This content is password protected. To view it please enter your password below: Password: This post Protected: Marketers: Support your Sales Team’s Growth With This List of Integrations first appeared on ActiveCampaign and is written by Gwen Sioson, Sr. Partner Manager, Platform […]
Data is the fuel that drives sales success, and with Sales Engagement Automation, you gain access to a wealth of valuable data and analytics for your automated 1:1 email communications. Our platform provides detailed reporting that offers deep insights into prospect interactions, email open rates, click-through rates, reply and bounce rates. Let data guide your […]
In today’s digital landscape, businesses have a wide range of tools to choose from to streamline their sales processes and improve lead conversion. Whether you’re a small startup or a large enterprise, it can be difficult to know which will be the best choice for your business. This article will dive into an in-depth analysis […]
This post was contributed by Kevin Brkal from KNB Online, to an ActiveCampaign client who wants to share their experience with our audience. Thank you Kevin for your contribution! When you’re running a business, finding tools to make your job easier is like finding a key to a treasure chest. However, one such tool is […]