Tag Archives: Retrospective

Content Marketing

The search engine marketing Recap of 2022 and What’s Forward in 2023: A Should-Learn Retrospective

Posted on by admin
04
Jan

2022 was a year that shook things up for SEO professionals, right? Never-ending Google’s algorithm updates, GA4 getting closer to being a daily reality, users changing search patterns. Yup, there’s a lot to catch on to for 2023. But how to not be lost among this bunch of new information and find the best path […]

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Content Marketing

A Retrospective on Consumer Behavior in 2022 and Forecasts for 2023

Posted on by admin
29
Dec

The COVID-19 pandemic was undoubtedly a major boost for technological acceleration and changes in consumer behavior. Trends were anticipated, and new behaviors emerged—from the way people search (Generation Z uses TikTok more than Google to do searches) to what people expect when buying and interacting with brands (such as seeking brands’ real purposes and a […]

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